Flame PR
  • Services
    • Broadcast PR
    • Public Relations
    • Digital Marketing
    • Crisis Management
  • Sectors
    • Tech PR
    • Cybersecurity PR
    • Healthcare PR
    • Finance PR
    • Retail PR
  • About
    • About Us
    • The Team
    • Portfolio
    • Testimonials
  • Careers
  • Blog
  • Contact
  • Services
    • Broadcast PR
    • Public Relations
    • Digital Marketing
    • Crisis Management
  • Sectors
    • Tech PR
    • Cybersecurity PR
    • Healthcare PR
    • Finance PR
    • Retail PR
  • About
    • About Us
    • The Team
    • Portfolio
    • Testimonials
  • Careers
  • Blog
  • Contact

​
​​Flame PR Blog

Digital News and Platform Updates: May 2021

27/5/2021

0 Comments

 
By Karen Morgan
Picture

The month of May has seen a flurry of social media platform updates, and the excitement of new features has got us eager to share the news. Here we are sharing the latest digital platform updates and the news from the world of social. Enjoy! 

Digital platform updates

Social media expert and recently announced new Dragon’s Den entrepreneur, Steven Bartlett, once said ‘with great influence comes great responsibility’. He believes that social media networks have a duty to protect their users from harm. At times, this accountability comes in the form of gender equality and identity. We’re living in an ever-changing world where gender fluidity is an important aspect of a person’s identity. One leading social media network that has realised this is Instagram, and they have created a feature that makes it easier for users to address people by their preferred gender pronoun. Users are able to add up to four pronoun identities that will appear next to their name, and can be displayed publicly or only to followers. Instagram is allowing the public to request new pronouns to be added to the current list. While the new field is only available in a few countries, there are plans to make it available worldwide. We’re interested to see how other social platforms react now that one of the big social players has made the first move. 

In other news, Reddit has launched ‘Reddit Talks’ as a rival to Clubhouse and allows users to join an exclusive club for speakers and discussions. Once a user has been admitted by a community moderator, they can enter an online discussion room and interact via emojis or by requesting to co-host. It’s clear that the trend for audio-based social continues to be rife. We’ve seen this in the many social platform updates that involve audio-based services - Clubhouse and Facebook being just two of them. This trend gives businesses the opportunity to implement audio-based platforms into their digital marketing strategy. Brands should harness the popularity of this method of communication and see it as a new avenue for business growth and brand awareness. 

Facebook Updates

In the world of Facebook, the audio trend continues. Plans for the addition of an in-app podcast player have been confirmed. This will allow creators to promote their podcasts via Facebook and users can listen without leaving the app. The full details are yet to be released - with their collaboration with Spotify, and we’ll be eagle-eyed on how it develops. 

Look out for next month’s edition to be kept up to date on our favourite trending topics and the digital platform modifications. Follow @flamepr on Twitter and LinkedIn to find out what’s happening with us in London and around the world.


0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    Blog Archives:

    March 2023
    July 2022
    March 2022
    February 2022
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    September 2020
    August 2020
    July 2020
    June 2020
    April 2020
    March 2020
    October 2019
    June 2019
    April 2019
    March 2019
    February 2019
    January 2019
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    December 2016
    October 2016
    September 2016
    August 2016
    July 2016

About     International     Portfolio     Blog     Contact

​
​​37 Pear Tree Street, London, EC1V 3AG
311 West 43rd St, New York, NY 10036


020 3357 9740

​Sitemap